Kroz saradnju sa Muzejem grada Beograda i gradom Beogradom, a pod pokroviteljstvom Ministarstva za inovacije i tehnološki razvoj, tokom 2022 godine smo realizovali projekat Digitalni Muzej grada Beograda koji na savremen i inovativan način predstavlja značajne eksponate iz kolekcije Muzeja grada Beograda.
Kreirali smo svojevrsnu izložbu i izlazak muzejskih eksponata u javni prostor, koristeći formu koja spaja AR Treasure Hunt i GPS Art, odnosno mogućnost da se upotrebom mobilnog telefona u proširenoj stvarnosti otkriju eksponati i kretanjem po gradskim ulicama iscrta putanja na mapi. Odabirom lokacija koje na specifičan način grade odnos sa eksponatima, nastala je ruta izložbe, to jest apstraktna ilustracija koja simbolizuje kretanje.
U okviru rute je pomoću aplikacije Holograd moguće videti i otključati 12 značajnih eksponata iz kolekcije Muzeja grada Beograda.
Autor projekta je Marko Todorović.
Production: LiveViewStudio Concept, AD, IxD: Marko Todorovic Project Duration: 12 months Opening: September 2022
Kreirali smo postavku za Mokkaland / Chocolate, Kakao & Coffee Experience na ostrvu Bali u Indoneziji. Za izložbeni prostor koji se namenski gradi razvili smo i dizajnirali brojne interaktivne prostorne instalacije i eksponate. Kafu, kakao i čokoladu predstavljamo kroz specifične narative, odnosno audio vizuelne kreacije koje, ispreplitane savremenim tehnologijama i fizičkim elementima, stvaraju jedinstven doživljaj. Prolazeći kroz immersive room / mapirane projekcije u prostoru i oživljavajući interaktivne zidove kao i skrivene sadržaje u virtuelnoj i proširenoj stvarnosti, posetioci uranjaju u zabavnu i inovativnu edukativno vizuelnu avanturu koja zajedno sa tematskim eksponatima predstavlja neobično i atraktivno čulno iskustvo …
We conceived and crafted the visitor journey for Mokkaland, Chocolate, Kakao & Coffee Experince situated on the captivating island of Bali, Indonesia. In the purpose-built facility, we conceptualized, developed, and designed an array of interactive spatial installations and exhibition elements, creating multi-sensory encounters at the intersection of art, science, and technology.
Centralnu poziciju u okviru postavke zauzima stilizovani jedrenjak sa mapiranom projekcijom čija paluba nudi prostor za kontemplaciju i putovanje kroz istoriju kafe i čokolade koja okružuje posmatrača. Pramac je usmeren ka ovalnom zidu sa motion tracking projekcijom koja predstavlja okean, odnosno talase koje posetioci prolaskom mogu da uzburkaju, pa čak i da potonu …! :O Augmented reality totemi i aplikacija omogućavaju pronalaženje skrivenih blaga Asteka i susret sa civilizacijom u kojoj se kakao koristio kao novac … Interaktivna knjiga sa pričom kako je biljka kafe osvojila svet, conductive paint ilustracije na zidovima koji predstavljaju procese proizvodnje i poseta plantažama u virtuelnoj stvarnosti, samo su deo sadržaja koje smo razvili u okviru ovog uzbudljivog projekta …
We present coffee, cocoa, and chocolate through rich narrative storytelling, i.e., audio-visual creations intertwined with contemporary technologies and physical elements engaging visitors through novel interaction models and display technologies resulting in a truly distinctive and immersive encounter. As visitors progress through immersive rooms adorned with mapped projections and interact with walls that come to life they immerse themselves in a fun and innovative educational visual adventure. Complemented by thematic exhibits, our creation provides an extraordinary and appealing sensory blend, making the Mokkaland adventure a groundbreaking fusion of education and entertainment.
Takodje smo kreirali i zanimljive animirane karaktere kao i novi scenario za augmented reality kocke, jednu od naših najpopularnijih prostornih instalacija za decu …
Production: LiveViewStudio Concept, Exhibition Design, AD, IxD: Marko Todorovic Exhibition Site: Mokkaland, Bali Project Duration: 24 months Client: Mokkaland
Kreirali smo Museum of Makeup, jedinstven muzeološki doživljaj u mešovitoj stvarnosti, koji multimedijalni sadržaj postavke predstavlja na vašem licu …
We created the Museum of Makeup, a revolutionary museum experience in mixed reality, where the multimedia content of the exhibition comes alive on your face …
Sve što je potrebno za ovo novo iskustvo je da preuzmete aplikaciju, uperite kameru prema licu i uronite u postavku koja vas vodi kroz istoriju, trendove, fenomene …
Embarking on this innovative journey is as easy as downloading the app, pointing your camera at your face, and immersing yourself in an interactive narrative that guides you through the history, trends, and phenomena of makeup …
Pored koncepta i interaktivne multimedijalne postavke u proširenoj stvarnosti, Marko Todorović je kreirao i prateće fotografije za kampanju, kao i seriju portreta koji će uskoro biti predstavljeni, a koji kroz vizuelnu metaforu predstavljaju makeup kao izloženi muzejski eksponat …
Going beyond the cutting-edge concept and the interactive multimedia exhibition in augmented reality, Marko Todorović has not only created captivating visuals for ad campaign but also an upcoming series of portraits. These portraits employ a powerful visual metaphor to showcase makeup as a carefully curated museum artifact, adding an extra layer of depth to the experience ..
Production: LiveViewStudio Concept, AD, IxD, Ph: Marko Todorovic Project Duration: 12 months Opening: December 2021 Client: Museum of Makeup
The exhibition titled ‘Spiritual and Cultural Heritage of Studenica Monastery – Past, Perseverance, Contemporaneity’, which the Serbian Academy of Sciences and Arts had prepared in cooperation with the Monastery of Studenica and LiveViewStudio, opened at the SASA Gallery, on Friday, 13 December 2019. This scientific and expert project also marks a major jubilee of 800 years of autocephaly of the Serbian Orthodox Church. The goal of the exhibition is to create an interactive, contemporary presentation of the Monastery of Studenica by combining authentic artefacts and conventional exhibits with new technologies and digital installations. The current exhibition set up encompasses a modern approach and the use of cutting edge electronic equipment which makes all segments of the monastery’s complex, architecture, paintings, treasury, as well as the new findings of numerous researchers easily comprehensible to the widest range of visitors. The curator of the exhibition and the catalogue editor is SASA Corresponding Member Miodrag Marković, while Marko Todorović completed both the design of the exhibition and interactive design.
Production: LiveViewStudio Concept, Exhibition Design, AD, IxD: Marko Todorovic Exhibition Site: SASA Gallery Project Duration: 6 months Opening: 13 December 2019 Exhibition Duration: 3 months Client: Serbian Academy of Sciences and Arts
Za Next Bući Bući sokiće smo, u saradnji sa agencijom McCann, realizovali augmented reality avanturu. Razvili smo aplikaciju za iOS / Android i kreirali koncept i sadržaj za interaktivne scene u proširenoj stvarnosti koje je moguće otkriti upotrebom ambalaže na stranicama knjige …
Production: LiveViewStudio Production Date: June 2019 Agency: McCann Client: Next
