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Work Tagged ‘Production’

Portrait of The King

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“Portrait of The King” is an interactive AR installation produced for permanent exhibition in the Memorial Room of the House of King Peter I in Belgrade, Serbia. The Memorial Room is part of a newly established cultural centre situated in a 19th century villa in which King Peter I Karadjordjevic lived after WWI.

King Peter I of Serbia reigned from 1904 to 1918. While he spent most of his life in exile as a result of dynastic disputes, during his short reign “Serbia and its king experienced all the glory and ordeals of history”. King Peter I was immensely popular throughout his reign and remains one of the Western Balkans most popular leaders. The house where he lived was declared a museum dedicated to his life almost a century ago, but its turbulent history has rendered most of the artefacts destroyed or lost.

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Augmented reality was chosen to address the limitations brought by the inability to adequately display the remaining historical artefacts, but also to reflect, on the conceptual level, the ascetic lifestyle of King Peter. The interactive installation is based on a large-scale mosaic comprising several hundred photographs gathered from various national institutions and numerous private collections. The photographs portraying the King throughout his life, his family, his friends, his army, but also other important contemporaries that represent Serbia and the time in which he lived. Images are designed and positioned to build a large scale mosaic, forming a historical portrait of King Peter I of Serbia. Through Augmented Reality the portrait doubles as a platform for additional multimedia elements offering overlayed realities and new interpretative content as part of the experience. When viewed through junaio-powered iPads, various parts of the portrait are triggering new layered images and stories highlighting different aspects of the King’s life. By using iPads or iPhone/Android smartphones visitors can also see one of the first ever motion picture portrayals of Serbia (the crowning of King Peter) from 1904 in AR view, as well as a digital replica of the original crown. As new photographs and documents of the King’s life are found they will be built into the portrait, forming new “markers” and as a result triggering new historical narratives within a new spatial realm.
A contemporary approach in exhibition design offers an innovative museum experience, while the interactivity, introduced by augmented reality, engages visitors in an authentic way enabling them to become actively involved.

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YeAR 2011

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The calendar of tomorrow, connecting real and virtual worlds by combining print with augmented reality overlays. Twelve visual creations have been enriched with multimedia content which can be enjoyed by anyone using a webcam or smartphone. By pointing the phone towards calendar pages user can discover additional images and videos…

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Pored digitalne nadgradnje stranica, YeAR2011 predstavlja koncept virtuelnog prisustva autora postavke u izložbenom prostoru i mogućnost komunikacije sa njim u proširenoj stvarnosti …

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Production: LiveViewStudio
Concept, Photography, CGI, IxD: Marko Todorovic
Production Date: December 2010

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Packaging Photography

Under Construction / Coming Soon

 

Production: LiveViewStudio
Photography: Marko Todorovic
Client: ITM

 

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: Popular
Client: Marbo

 

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: McCann
Client: Maggi

 

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: McCann
Client: Nestle

 

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: BrandMama
Client: Horeca Master

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: LPT
Client: Imlek

 

 

Production: LiveViewStudio
Photography: Marko Todorovic
Agency: Unibrand
Client: Grand

 

 

 

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Advertising Photography

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Agency: Unibrand
Client: Delta Generali

 

 

Photography / CGI: Marko Todorovic
Agency: LPT Publicis
Client: Banca Intesa

 

 

Photography / CGI: Marko Todorovic
Client: Legend

 

 

Photography / CGI: Marko Todorovic
Agency: LPT
Client: Grand

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2010
Agency: Idols&Friends
Client: Diners

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2010
Agency: Unibrand
Client: Oikos

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2010
Agency: McCann
Client: MTS

 

 


Production: LiveViewStudio
Photography: Marko Todorovic
Production Date: 2010
Client: Iguana / Comunale

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2009
Clients: Zlaten Dab __ Delta DMD __ Horeca Master __ Nestea

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2009
Agency: Publicis
Client: Arex

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2009
Clients: Mercedes Benz __ Beogradska Filharmonija

 

 

Production: LiveViewStudio
Photography: Marko Todorovic
Production Date: 2009
Agency: BrandMama
Client: Ming

 

 

Photography / CGI: Marko Todorovic
Production Date: 2009
Client: ProCredit Bank

 

 

Production: LiveViewStudio
Photography: Marko Todorovic
Production Date: 2009
Client: Manjež

 

 

Photography: Marko Todorovic
Production Date: 2008
Client: Elle

 

 

Photography / CGI: Marko Todorovic
Production Date: 2007
Agency: Publicis
Client: Delta

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2007
Client: Legend

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2007
Client: B2

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2007
Agency: Unibrand
Client: Delta City

 

 

Production: LiveViewStudio
Photography / CGI: Marko Todorovic
Production Date: 2007
Agency: Unibrand
Client: Grand

 

 

Photography / CGI: Marko Todorovic
Production Date: 2006
Agency: Publicis
Client: Komercijalna banka

 

 

Photography / CGI: Marko Todorovic
Production Date: 2006
Client: Dragana Ognjenovic

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